A recent report by LIMRA, an industry association with over 850 financial services companies in more than 70 countries around the world turn to LIMRA first to help them build their businesses and improve their performance. In the study it was found that more people are turning to the purchase of Universal Life as sales where up 8% in a recent industry survey.
Other products a decrease in growth including term life which dropped 3%. It seems that the lower premiums of a permanent product like Universal Life can be delivered for less cost and maintain increasing value with long term stability. The average variable universal life policy bought during the first quarter of 2008 was 7% larger than those purchased in the same period of 2007.
Considering life insurance for your business or family then this might offer a solution.
John Beyer
jbeyer@amsinsure.com
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